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Valued Relationships

Global Enterprises

The approach we took to build Era is quite distinctive and fundamental to the way in which we are able to help our customers achieve their objectives.

Equally at home in any model of rental operation, from small independents to enterprise level operators, Era has a global reach and is currently the system of choice in the some of the biggest names in vehicle rental.

Some of our valued partners benefiting from Era





At Thrifty Australia, we chose Fourth Tier Solutions or ‘FTS’ to provide their Era product for our rental reservation system. With over 170 locations of corporate and franchise locations and over 25,000 vehicles under management, Era easily accommodated Thrifty’s business model.


Our core focus was the customer and FTS partnered with us to develop market-leading solutions to make the customer interfaces and processes easy and convenient. This also led to substantial cost savings and operational efficiencies. Other more complex initiatives such as dynamic pricing and fleet control were integrated seamlessly.


We found ERA an extremely simple and easy system to use and it reduced our training times from months to days whilst increasing staff satisfaction and engagement.


The FTS team partnered with us every step of the way with a consultative and supportive approach. Drawing on their vast rental experience and knowledge, FTS dealt with the complexity and delivered a professional and reliable solution every time.


Graham Ward, CEO, Thrifty Australia/NZ

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